The San Diego Union-Tribune Publishing company : Advertising

The San Diego Union-Tribune Classified Rates: Print Advertising

Classified Rates (PDF files)Content Description and Applicable Products
Local Rates
North County Zone Rates
Local rates for daily and Sunday insertions; 90-day and Annual Agreement rates; North County Zone rates, for ads that are picked up into the North County classified sections; Not applicable to Employment, Rental and Real Estate advertisers
Private Party — Non-CommercialApplicable to private-party classified advertisers; 3-day Flat Rate (3-line min.); Fast-Sell; Garage Sale; North County Zone package; Enlace classifieds
NationalApplicable to advertisers outside the eight Southen California Counties of San Diego, Imperial, Orange, Los Angeles, Riverside, San Bernardino, Ventura and Santa Barbara; Excludes Employment, Rental and Real Estate advertisers; Commissionable to recognized advertising agencies
Association/Group Advertising Events
Theme Pages
Employment Theme Pages
Resale Real Estate and all other Commercial Advertisers
Real Estate Rental Advertisers
Garage Sales
Charity and non-profit group/association fundraising events; Theme pages containing advertisers grouped together under a banner (applicable to advertisers participating in pages appearing multiple times in a 12-month agreement period); Garage sales sponsored by Realtors, charity and non-profit organizations or recognized associations
Funeral Industry and Related Display Advertising Rates
Death & Funeral Notices
Display advertisements and notices located on the Obituary page in Local News
LegalLegal advertising, in classified legal and display ROP formats, including fictitious businesses, personal name changes, and petitions to administer estates
Employment
Employment Dollar-Volume Agreement
Job Fair Rates
Pick-Up Discounts
Sunday Referral Ads
Employment agreement rates; Discounts applicable to repeat ads (pick-ups), open and agreement rates; Ads in job fair sections; Sunday referral ads
Employment Color RatesOne, Two or Three Colors and Black, Daily and Sunday Commissionable and Non-Commissionable rates
North County EmploymentNorth County Employment Showcase (published one Sunday per month) and Zone Pick-Up rates
Enlace EmploymentPick-up and Enlace-only rates in the Spanish-language publication; No charge for translation
Real Estate
New Homes Real EstateApplicable to new homes real estate advertisers; Dollar-Volume Discount Agreements (ROP and Classified); zone rates; color rates; New Homes Communities listings and maps
Resale Real EstateApplicable to resale real estate advertisers; Dollar-Volume Discount Agreements (ROP and Classified); Real Estate Zone rates; North County Real Estate rates
Resale Real Estate — Local and NationalResale Real Estate rates for local and national (outside the eight Southern California Counties of San Diego, Imperial, Orange, Los Angeles, Riverside, San Bernardino, Ventura and Santa Barbara) as well as Local 90-Day Agreement rates
MLS HotsheetCost and details regarding MLS Hotsheet, a directory of property listings ordered through the MLS system
Open Homes Directory Rates and details for listings in the open homes directory, a banner section published every Saturday and Sunday; North County Zone Open Homes Directory pick-up rates
North County Resale Real EstateAd sizes, deadlines, agreement rates and color rates for North County Resale Real Estate ads (Sunday publication)
Real Estate Rental AdvertisersClassified and ROP Dollar-Volume Discount Agreement and open rates; Rental Zone rates; North County Zone Real Estate Rentals pick-up rates
Real Estate Rental — Local and NationalLocal non-agreement and 90-day agreement rates; National rates, for advertisers from outside the eight Southern California counties of San Diego, Imperial, Orange, Los Angeles, Riverside, San Bernardino, Ventura and Santa Barbara
Rental ShowcaseRates for Real Estate Rental advertisers placing ads in the Rental Showcase section, published Sundays in the Rental Review section; rate based on frequency
Master-Planned CommunityMaster-Planned Community rates, including full-run and zone non-agreement and Dollar-Volume agreement rates; SignOnSanDiego community listing package; New Homes Communities Map listing; Color rates; Bonus Circulation Days
Automotive
AutomotiveRetail Automotive Dollar-Volume Agreement rates; Full-Run and Zone Color rates; Bonus Circulation Days; Pick-up discounts; Automotive Directory rates
Commissionable Automotive Dealer AssociationROP, Classified and Preprints Dollar-Volume Agreement rates for Automotive Dealer Associations (Commissionable); Full-Run Color rates; Bonus Circulation Days; Pick-up discounts
North County Automotive RatesNorth County Automotive program rates (Thurs.-Sun. and Sunday Only); Color rates; North County Zone Classifieds pick-up rates; Bonus Circulation Days
Classified Rate Book Download the 2010 Classified Rate Book


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